[CES 2018] Sony brings out 4K OLED and LCD TVs with Dolby Vision HDR


This year at the CES 2018, we witnessed a lot many TV manufacturers like Samsung, TCL, Philips, and others bringing out the latest tech. Keeping up with the other brands, Sony has also introduced a new lineup of first large-screen consumer 4K TVs with the latest display tech.

Until now, OLED panels have been seen on LG TVs, but Sony took a big leap forward by introducing its latest 4K OLED lineup – the Bravia A8F OLED and Bravia X900F LCD series. This new series is geared with the newest feature called Acoustic Surface. This time around, Sony has ditched the conventional speakers placed at the bottom of the TV, company’s Acoustic Surface seemingly emits the audio from specific areas of the screen, such as the mouth of people speaking on screen.

Powering the new lineup is Sony’s in-house 4K HDR Processor X1 Extreme that facilitates 4K HDR viewing. Besides, Google Assistant is also integrated to offer smart home experience. Sony also introduced an 85-inch 8K HDR TV featuring 10,000 nits of brightness. The Bravia A8F OLED comes in two size-specific variants – 65-inch (seen below) and 55-inch. Both the variants are geared with eight million self-illuminating OLED pixels and Acoustic Surface technology. Sony aims at reducing the bezels to the highest extent with the help of Acoustic Surface technology.


On the other hand, Sony Bravia X900F LED series is available in five different display sizes – 85-inch, 75-inch, 65-inch, 55-inch, and 49-inch. The LED-lit TV panels also feature X-tended Dynamic Range PRO 6x that boosts HDR and non-HDR content by increasing and decreasing backlight levels for different zones on the screen. Sony has also included X-Motion Clarity that ensures that fast-moving scenes on screen do not lose brightness. This series is specifically designed to go hand-in-hand with Sony’s HT-X9000F sound bar.

4K X-Reality PRO technology for perfect broadcast

Both the A8F and X900F series share several features except for some hardware specs. Both have 4K HDR Processor X1 Extreme offering an ultimate viewing experience with the help of three new technologies, viz Object-based HDR remaster, Super Bit Mapping 4K HDR, and Dual database processing. There is also 4K X-Reality PRO to deliver accurate shots for content streamed through TV broadcasting, DVD, Blu-ray Disc, and over the internet.

Sony 4K
Angled stand

Additionally, Sony has also included its trademark Triluminos display technology that ensures perfect colour accuracy. The company has also included Dolby Vision on both the series, but the X900F series also supports Dolby Atmos sound technology.

Amazon Alexa and Google Home Integration

Along with Google Assistant, Sony has also included Amazon Alexa and Google Home integration to let users control TV functions like play, pause, fast forward, and more via voice commands.

As of now, Sony has not revealed any details regarding pricing and availability of Bravia A8F and Bravia X900F series. However, it did announce its online partners for sale in the US, i.e. Amazon and Best Buy.

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Zara is responsible for the day-to-day news publishing on Gear. She wandered into the world of tech right after she completed her post graduate course in English Journalism from the Indian Insitute of Mass Communication (IIMC). She had been associated with some of the known tech blogs like Ubergizmo, ExtremeTech, Wccftech, CCM (English), MakeTechEasier, and more. Having worked with plenty of publications, she finally chose to dedicate her time to MySmartPrice. With over four years of experience, Zara boasts expertise in smartphones, apps, IoT, and security.