Idea har rolled out a new plan priced at Rs. 295 to take on the likes of Reliance Jio and Bharti Airtel. The telecom operator had been laying low for a long time, but now that the DoT has approved its merger with Vodafone, the telco is going more aggressive. Vodafone, on the other hand, has been very active with its prepaid recharge plans from the very beginning. Let’s take a look at what Idea has to offer with the new plan.
Idea Rs. 295 Plan: Details
The Idea Rs. 295 prepaid plan offers benefits including voice, data and SMS benefits. The subscribers get 100 free local and national SMS per day for the entire validity period. The plan carries a validity of 42 days. The new prepaid recharge plan also includes a total of 5GB data at 2G/3G/4G speeds to be exhausted in 42 days. Once the 5GB data limit is hit by the user, they will be charged 4p/10KB as usage charges, which is translated to Rs 4 per/MB.
Coming to the voice calling benefits under the recharge plan, the subscribers will get 250 minutes of local and national calling on a daily-basis. Once the users hit the voice calling FUP limit, they will be charged 1p/second. Other than the daily limit, the plan also carries a weekly limit of 1,000 minutes. Post the weekly FUP limit, the users will be charged 1p/sec for outgoing calls. And finally, the plan offers flexibility to call 100 unique numbers in a week. And again, when the users exhaust the limit, they will have to pay 1p for each second beyond the limit.
Airtel Rs. 299 Plan: Voice Only Plan
In comparison to Idea’s latest recharge plan, there is Airtel’s Rs. 299 plan, which is strictly voice plan. The Airtel Rs. 299 plan offers unlimited voice calling and a validity of 45 days. There are no FUP restrictions on the voice calling with this plan. The plan also packs 100 SMS per day for the entire validity period. However, the plan does not offer any data. The Strictly voice plans are often a no-go with the ongoing data war in the telecom industry. But, this plan from Airtel is a catch for those who are constantly moving.
Under this price range, Airtel also offers combo plans worth Rs. 249 and Rs. 349 that offer unlimited voice calling and a significant amount of data. However, these plans carry a validity of only 28 days. Furthermore, there is one more plan from Airtel that comes with no FUP limits on voice calling. The Airtel Rs. 199 plan offers unlimited voice calling without FUP, 1.4GB of data per day, and 100 SMS per day. But the validity of the plan remains 28 days.
Reliance Jio Rs. 299 Plan: Roaming, Calling Without FUP
Reliance Jio has also launched a prepaid recharge plan worth Rs. 299. The prepaid plan offers unlimited roaming and calling benefits without any FUP restrictions. The prepaid recharge plan carries a validity of 28 days validity. Furthermore, the plan offers 3GB 4G data on a daily basis for the entire validation period. This translates to a total of 84GB data over the validity period. And, like the other mid-range plans, the Reliance Jio subscribers also get complimentary access to Jio Suite of apps upon activation of this plan.
The prepaid recharge plans from Reliance Jio are mostly data-centric. The data offerings from Reliance Jio is always a subject of competition for the other telecom operators. The latest recharge plan from Idea Cellular is a good mix of data and calling benefits when Airtel is just offering voice calls. It seems like Idea is back in the recharge game after getting an affirmation for its upcoming merger. Post the Idea Vodafone merger, the new telecom entity will be the largest telecom operator in the country. The merged entity will be generating a total revenue of more than Rs 80,000 crore from a combined user-base of 437 million customers. Together, the telecom operators will have a 39% revenue market share and a 35% subscriber market share.