Google Vids, AI-Backed Video Maker Rolling Out: Check Features and More

Highlights
  • Google has begun rolling out Google Vids, an AI-powered video creation tool to select Workspace tiers.
  • It uses Gemini to generate videos using the prompts and documents you provide.

Announced back in April, Google has finally started rolling out the much-awaited Google Vids to select workspace tiers. The tool has now been added to Google’s arsenal of productivity tools, including Google Sheets, Docs, Slides, and more used by professionals around the globe.

Google Vids Features Explained

Google Vids is an AI-powered video generator for professional-grade videos without learning video editing extensively or developing the necessary skills. These videos can be up to 10 minutes long.

The tool will greatly benefit folks in customer service, learning and development, project ops, and marketing sectors. The company listed down some of the best use cases for the tool, which include:

  1. Customer service teams can use Google Vids to improve customer service by integrating help articles with videos.
  2. Company leaders can use this tool to broadcast company-wide updates and announcements via video.
  3. The tool assists learning and development teams in creating employee training tutorials.
  4. Marketers can use Google Vids to create recaps of campaigns within marketing organizations.
  5. Project management teams can build videos using this tool to share meeting recaps, business updates and report shareouts.

As expected, the tool harnesses the power of Gemini to get the context, helping you generate a video using data and initial thoughts you share with it.

The “Help Me Create” feature in Google Vids generates a completely editable storyboard using the prompts and documents you provide. To explain in simpler terms, the storyboard lays out the sub-topics the AI-generated video will discuss, and you can arrange their sequence or add/remove them.

After choosing the video style, Gemini compiles your video draft with suggested scenes, including apt stock footage, text, scripts as per the setting, and even background music score.

Additionally, you will have the option to create videos using templates based on your requirements. Google Vids also lets you add AI-generated voiceovers to your videos. If comfortable, you can use your voice to narrate segments as well, complete with a video recording of yourself, a screen recording with narration, a screen recording with only video recording and an audio-only recording.

Unlimited Access to AI Tools Within Vids until Late 2025

It is important to note that the AI-driven features within Google Vids, like “Help Me Create,” “Generate Voiceover” and “Generate An Image” remain free to use for all users until December 31, 2025, following which, the usage limits for these features will start applying from the beginning of 2026.

Google Vids is rolling out now and can take up to 15 days to be accessible by the following Workspace tiers:

  1. Business Standard and Plus users
  2. Enterprise Standard and Plus users
  3. Essentials, Enterprise Essentials and Enterprise Essentials Plus
  4. Education Plus*
  5. Customers with a Gemini Business, Enterprise, Education* or Education Premium* add-on

Previously, the tool was made available to certain Workspace Labs and Gemini Alpha users.