Sony India has announced the launch of a new pair of wireless earbuds. Built in the neckband style but with a single connecting wire, the WI-C100 enters the budget segment of the wireless personal audio gear category. The device seeks to offer a surround sound experience for those looking to buy wireless earbuds, but on a budget. As a result, while it does not get the flexibility of true wireless earbuds, it does come with a host of features that are typically found in more expensive earbuds.
Sony WI-C100: Price, Availability
The Sony WI-C100 is available across all Sony retailers – both online and offline – in India, starting today. While the earbuds are marked at an MRP of Rs 2,790, Sony is offering it at an introductory price of Rs 1,699 across all channels right now.
In terms of the features, the Sony WI-C100 earbuds are powered by 9mm dynamic drivers, which is fairly typical to this segment of audio products. It offers the full sonic spectrum in its frequency range, covering all audible frequencies at least on paper. Sony advertises a “well balanced” sound signature as part of the WI-C100’s key offerings, suggesting that it has balanced the bass delivery of the earbuds in comparison to the mids and highs.
The Sony WI-C100 is certified by Dolby Atmos, and also gets Sony’s proprietary 360 Reality Audio enhancement feature that can be enabled through the company’s smartphone app, Headphones Connect. The app will also give users a custom equaliser interface to balance the sound output. However, it is to be noted that the 360 Reality Audio works only with a select number of music streaming apps, none of which happen to be mainstream, popular names. The earbuds also get Sony’s Digital Sound Enhancement Engine (DSEE), the proprietary audio upscaling algorithm, to convert standard or low-res audio files to sound like high fidelity ones.
Other key features of the Sony WI-C100 include a 25-hour battery life, along with fast charging. According to Sony, a 10-minute charge will give users listening time of up to 60 minutes. Sony also offers an in-line mic for handsfree calling, which also doubles up as a remote to control volume, playback and calls. It also gets IPX4 durability rating for use during workouts.