Xiaomi has revealed that it had record-breaking sales during the recent Republic Day sale. The company sold 1.5 million smartphones during the 5-day sale period across both online and offline channels. The company has revealed that Redmi 9 Power was the best selling smartphone under Rs 10,000 on Amazon. The company also revealed that Mi 10i was also the top-selling smartphone on the e-commerce platform. Let’s take a closer look at the details of Xiaomi selling 1.5 million smartphones during the Republic Day sale.
Xiaomi sold more than 1.5 million smartphones
The company has revealed that during the Republic Day sale on various platforms, the company has managed to sell more than 1.5 million phones. The brand further added that it recorded a 42 per cent growth from the 1.08 million shipments in the last year. The sale kickstarted from January 19th and was available on different platforms. The list includes Amazon India, Mi.com, Mi Home, Mi Store, and other offline retail partners.
The company claims that Redmi 9 Power was the best selling smartphone on Amazon in the sub Rs 10,000 category. The Redmi 9A and Redmi 9 were also popular models that were sold during the sale period. Furthermore, in the 5G category, the brand says that Xiaomi Mi 10i emerged as the top-selling smartphone on the e-commerce platform.
“The republic day sale was our first sale of 2021 and we are overwhelmed with the response that we received across online and retail platforms. During this sale, smartphones from both Mi and Redmi emerged as top sellers on Amazon.in. It’s incredible that in less than a month of launch, Mi 10i emerged as the No. 1 5G selling smartphone on Amazon.in. Redmi 9 Power was the No. 1 selling smartphone on Amazon.in. These phenomenal results are a testimony to our consumers’ trust in our products. We hope to continue delivering products with the best specs, highest quality at an honest price,” Raghu Reddy, Chief Business Officer, Mi India said in a statement.