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Updated On: 9th August 2020

HTC Desire 728

3.8 1348 Ratings
HTC Desire 728 is a dual SIM smartphone that runs Android 5.1 Lollipop. It has a 5.5-inch display with HD screen resolution. It has a 13 MP primary camera with flash and autofocus along with a 5 MP selfie camera. The smartphone is powered by a MediaTek 1.3 GHz octa-core processor. The device has 2 GB of RAM and 16 GB of internal storage. Connectivity options on the device include LTE Cat 6, Wi-Fi, GPS, Bluetooth 4.0 and microUSB2.0 . The device has a 2,800 mAh battery.
HTC Desire 728
HTC Desire 728
HTC Desire 728
HTC Desire 728
HTC Desire 728
Best Price: 14,000

Key Specifications

  • Mediatek MT6753
  • 2GB RAM
  • 16GB internal storage
  • 2800 mAh battery
  • 13 M.Pixels rear & 5 M.Pixels selfie
  • Dual SIM (Nano-SIM)
  • Android OS, v5.1.1 (Lollipop)

HTC Desire 728 Price in India

HTC Desire 728 Price starts at Rs. 14,000. The lowest price of HTC Desire 728 is at Amazon. Desire 728 is not available in other online stores. HTC Desire 728 is available in Pyrple Myst colours across various online stores in India.

HTC Desire 728 Details

The HTC Desire 728 Dual SIM is an Android based mid-range smartphone that comes with a unique smaller bezel than most HTC devices. The smartphone also comes with dual front boom speakers to make sure that media experience while using this device is top notch.
The dual-SIM smartphone is capable of handling 4G LTE networks and comes with the usual host of network options. The device houses a Wi-Fi 802.11 b/g/n chip along with Bluetooth 4.0 connectivity. In addition, the device also has a microUSB 2.0 port, GPS and a microSD card slot which allows expansion of storage up to 200GB.
At the heart of the HTC Desire 728 sits a MediaTek MTK6753 SoC having an octa-core processor. The processor has a clock speed of 1.3 GHz and houses 2GB RAM. The SoC is quite powerful and is capable of delivering solid performance and can handle multi-tasking with ease. The device is geared towards delivering media content thanks to the dual front boom speakers and is also capable of running all the latest games with ease.
The smartphone comes with 16 GB of internal storage and ships with Android 5.1 Lollipop out of the box and comes with HTC Sense 7 UI on top. Powering the smartphone is a non-removable Li-Po battery having a rating of 2,800 mAh battery. The device has a 5.5-inch display coming with Gorilla Glass 3 protection. The display has a HD (1280x720 pixels) screen resolution and hence comes with a pixel density of 267 PPI.
In the imaging front, the smartphone has a 13-megapixel primary shooter along with a 5-megapixel selfie camera. The selfie camera comes with a wide-angle lens and is capable of capturing beautiful selfies in HD resolution. The primary camera can shoot images in Full HD and also record videos at 30fps.

HTC Desire 728 Price in India

StoreDetails Price HTC Desire 728 - Purple Myst ₹14,000

HTC Desire 728 Specifications


Processor Mediatek MT6753
Storage 16GB
Rear Camera 13 M.Pixels
Battery 2800 mAh


Dimensions 6.2x3.0x0.3 inches
Weight 153 grams
Water Resistant No


Chipset Mediatek MT6753
No of Cores 8 (Octa Core)
CPU 1.3 GHz
Graphics Mali-T720MP3


Operating System Android OS, v5.1.1 (Lollipop)


Internal 16GB
Expandable MicroSD, 256GB


Display Type Super LCD2
Resolution 720x1280 pixels
Color Reproduction 16M Colors
Screen to body percentage 67.9 %
Pixel Density 267 pixels per inch (ppi)
Touchscreen type Capacitive


Selfie 5 M.Pixels
Rear 13 M.Pixels
Rear Camera Features Rear Flash
Selfie Camera Features No
Video 1080p@30fps


Standby Time 485 hrs (3G)
Type Li-Po
Capacity 2800 mAh
Fast Charging No
Talk time 21 hrs (3G)


SIM Configuration Dual SIM (Nano-SIM)
Bluetooth v4.1 with A2DP
Wi-Fi Yes with DLNA, hotspot
Infrared No
Voice Over LTE (VoLTE) No
NFC Chipset No


Fingerprint sensor No
Accelerometer Yes
Gyroscope No
Other Sensors Proximity Sensor
Disclaimer: Specifications shown may be different from the actual product. We cannot guarantee that the information provided on this page is 100% correct. Please check with the retailer before purchasing.

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User Reviews of HTC Desire 728
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User Reviews
Showing 5 of 5 Reviews
htc desire 728
By rahulsingh783853, 44 months ago
this is very poor handset because of heating problem,hanging,earphone plugging problem .I have bought 5 month ago but I have gone five times in htc service i reguest you plz don't buy that handset...
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HTC desire728 Not good
By at2356, 49 months ago
this phone is not good. I'm using this phone last 6 month. problem is created the battery backup, heating, hanging. this phone not good.....
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good phone
By aaryan.amit20, 53 months ago
excellent phone gd battery
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Awesome Product.
By javed.vij, 57 months ago
Very Good Product.
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Wow... Dual Active phone
By asureshkr, 57 months ago
This phone is Dual Active guys not dual standy as was the case with previous models like desire 816
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HTC Desire 728 Price in India

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HTC Desire 728 Price in India is Rs. 14,000 as on 9th August 2020 13:18:07
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