itel has launched the ZENO 200 smartphone in India under its ZENO series, targeting budget smartphone buyers looking for a combination of durability, design, and AI-powered features. The smartphone is priced at Rs. 9,999 as part of a special launch offer and will be available exclusively via Amazon.
The ZENO 200 comes with MIL-STD-810H military-grade durability and an IP65 rating for dust and water resistance, features that are still relatively uncommon in the sub-Rs. 10,000 smartphone segment. itel has also included its inbuilt AI assistant called Sola alongside features such as Ultralink connectivity and a Dynamic Bar interface.
itel ZENO 200 Specifications
The itel ZENO 200 features a 6.75-inch HD+ IPS display with a 120Hz refresh rate and DTS-powered audio. The smartphone is powered by the octa-core Unisoc T7250 processor paired with 4GB RAM and 128GB storage. The device also supports virtual RAM expansion up to 8GB.
itel says the ZENO 200 includes its AI assistant Sola, which supports functions such as text summarisation, query assistance, document management, grammar correction, and AI wallpaper generation. The smartphone also features a Document Assistant and Writing Assistant aimed at productivity-focused tasks. The device packs a 5,000mAh battery and supports 15W charging. For photography, the ZENO 200 includes a 13-megapixel rear camera and a 5-megapixel front camera. Other features include face unlock, a side-mounted fingerprint scanner, IR blaster support, Ultralink connectivity, and Android 15 Go Edition.
itel has also included a feature called Dynamic Bar, designed to display notifications, battery information, and call status without interrupting usage. The company claims the smartphone offers a 48-month fluency promise for long-term performance.
The smartphone is available in Comet Orange, Meteor Titanium, and Nightly Blue colour options.
itel ZENO 200 Price in India
The itel ZENO 200 is priced at Rs. 9,999 under a special launch offer and is available exclusively through Amazon India.
Arijeet Talapatra, CEO of itel India, said the ZENO series is aimed at Gen Z users looking for a combination of style, durability, and affordability in the budget smartphone segment. The ZENO 200 appears to focus heavily on feature differentiation rather than raw specifications, which makes sense in the crowded sub-Rs. 10,000 category. Features like IP65 protection, military-grade durability, IR blaster support, and AI-based software tools could help the device stand out among buyers looking for a more feature-rich budget smartphone experience.
