Sony India has announced its Diwali 2026 offers across BRAVIA televisions, soundbars, party speakers, headphones, truly wireless stereo (TWS) earbuds and gaming audio products. The festive promotions include cashback of up to Rs 50,000 on select BRAVIA TVs, discounts on audio products and bundled offers on select television and soundbar combinations.
The offers are available through Sony's online and offline sales channels, subject to applicable terms and conditions and stock availability. The BRAVIA TV promotion runs from October 1 to November 16, 2026, across India except Kerala. Sony has also highlighted its expectations for a strong festive season, with Managing Director Sunil Nayyar projecting overall value growth of around 15–20% and more than 30% growth in imaging.
Sony BRAVIA TV Diwali Offers 2026
Sony is offering several benefits on select BRAVIA televisions during the festive season. These include an extended warranty, instant cashback and financing options for eligible purchases.
Customers can get a three-year warranty on select BRAVIA TVs, instant cashback of up to Rs 50,000 and one free EMI on eligible models and payment options. EMI plans start at Rs 2,995. Sony is also offering TV and soundbar combinations with savings of up to Rs 94,990 on select bundles.
The offers are intended to encourage upgrades across Sony's television range, including its premium BRAVIA True RGB lineup and large-screen models such as the 115-inch BRAVIA 9 II and 100-inch BRAVIA 3 II. Sony has not provided individual offer prices for these televisions in the announcement.
Sony Soundbar Offers During Diwali
Sony's soundbar deals cover entry-level home audio products as well as premium models designed for home theatre setups. Select products also come with instant cashback, while eligible television and soundbar combinations offer additional savings.
| Sony Soundbar | Offer Price | Cashback |
| HT-S100F | Rs 8,990 | Rs 500 |
| HT-S20R | Rs 14,990 | — |
| HT-S40R | Rs 23,990 | Rs 2,000 |
| HT-B500 | Rs 27,990 | Rs 2,790 |
| HT-S500RF | Rs 32,990 | — |
| HT-B600 | Rs 36,990 | Rs 2,000 |
| HT-S60 | Rs 47,990 | Rs 2,000 |
| HT-A8000 | Rs 84,990 | Rs 8,000 |
| HT-A9000 | Rs 1,15,990 | Rs 10,000 |
| HT-A9M2 | Rs 1,74,990 | Rs 10,000 |
| HT-A7100 + SW8 + RS8 | Rs 99,980 | Rs 6,000 |
| HT-A8 | Rs 1,64,990 | Rs 15,000 |
Sony is also offering a free SA-RS8 rear speaker with the purchase of the BRAVIA Theatre Bar 7 bundled with subwoofers. The company has announced savings of up to Rs 15,000 on select TV and soundbar combinations, along with instant cashback of up to Rs 15,000 on selected models.
Sony Party Speaker and Bluetooth Speaker Offers
Sony's festive offers extend to party speakers and portable Bluetooth speakers, with cashback available on several models. Buyers purchasing the ULT900 or ULT900AC party speaker will also receive a free wireless dual microphone.
| Sony Speaker | Offer Price | Cashback |
| SRS-XV800 | Rs 35,990 | Rs 3,599 |
| SRS-XV500 | Rs 24,990 | Rs 2,000 |
| SRS-ULT900/CE12 | Rs 78,990 | Rs 5,000 |
| SRS-ULT9000 AC | Rs 63,990 | Rs 5,000 |
| SRS-ULT1000 | Rs 74,990 | Rs 6,000 |
| SRS-ULT700 | Rs 49,990 | Rs 4,990 |
| SRS-ULT500 | Rs 34,990 | Rs 3,000 |
| SRS-ULT10 | Rs 7,990 | Rs 500 |
| SRS-ULT30 | Rs 12,990 | Rs 1,290 |
| SRS-ULT50 | Rs 21,990 | Rs 2,190 |
| SRS-ULT70 | Rs 32,990 | Rs 3,000 |
The lineup covers portable speakers for everyday listening as well as larger party-focused systems. The cashback amount varies by model, so buyers should check the applicable offer before making a purchase.
Sony Headphones and TWS Earbuds Diwali Deals
Sony is offering festive prices on its wireless headphones and TWS earbuds, including models from its premium 1000X range and more affordable CH series. Select products come with additional cashback.
| Sony Audio Product | Offer Price | Cashback |
| WH-1000XX | Rs 54,990 | — |
| WH-1000XM6 | Rs 35,990 | Rs 1,000 |
| WH-1000XM5 | Rs 22,990 | — |
| WH-CH720N | Rs 6,990 | Rs 1,000 |
| WH-CH520 | Rs 2,990 | Rs 1,000 |
| WI-OE610 | Rs 9,990 | — |
| WF-1000XM6 | Rs 26,990 | Rs 1,000 |
| WF-1000XM5 | Rs 14,990 | Rs 1,000 |
| WF-LS910N | Rs 13,990 | Rs 2,000 |
| WF-LC900 | Rs 15,990 | Rs 1,000 |
| WF-C710N | Rs 6,990 | Rs 1,000 |
| WF-C710NSA | Rs 6,990 | Rs 1,500 |
| WF-C510 | Rs 3,990 | Rs 1,000 |
The WH-CH520 is among the more affordable options in the list at Rs 2,990, while the WH-1000XM6 is listed at Rs 35,990 with Rs 1,000 cashback. In the TWS category, the WF-C510 is priced at Rs 3,990, while the WF-1000XM6 is listed at Rs 26,990 with Rs 1,000 cashback.
Sony INZONE Gaming Audio Offers
Sony's festive promotions also cover selected gaming audio products from its INZONE range and other gaming headsets.
| Gaming Audio Product | Offer Price | Cashback |
| WH-G910N | Rs 22,990 | — |
| WH-G500 | Rs 11,990 | — |
| MDR-G300 | Rs 4,490 | Rs 1,000 |
| MDR-G600 | Rs 15,590 | Rs 2,000 |
| WF-G700N | Rs 15,990 | Rs 3,000 |
The offers provide options across different budgets, from the MDR-G300 at Rs 4,490 to the WH-G910N at Rs 22,990. Cashback applies only to the models specified by Sony.
Sony India expects the festive season to drive growth across its consumer electronics portfolio. Managing Director Sunil Nayyar said the company anticipates overall value growth of around 15–20%, with imaging expected to grow by more than 30%. The company also expects momentum in televisions, headphones, soundbars and party speakers. Sony attributes the outlook to its premium product portfolio, recent launches and festive consumer offers, including home theatre bundles and financing options.
Sony's Diwali 2026 promotions cover a wide range of budgets, from entry-level headphones and Bluetooth speakers to premium soundbars and large-screen BRAVIA televisions. The most substantial headline benefits are the cashback of up to Rs 50,000 on select TVs and bundled television and soundbar savings of up to Rs 94,990, although these offers apply only to eligible purchases.
For buyers, the best value will depend on the final checkout price, cashback eligibility and whether a bundle offers a meaningful saving over buying products separately. Those planning a home entertainment upgrade may find the TV and soundbar combinations worth checking, while headphone and speaker buyers should compare the listed prices and cashback across models before deciding.
