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HTC Desire 728 Ultra Price in India
Updated On: 29th November 2021

HTC Desire 728 Ultra

HTC Desire 728 Ultra runs Android 5.1 Lollipop. It features a 5.5-inch HD Super LCD2 screen. The device has a 13MP rear camera with an LED flash and a 5MP secondary camera. It is powered by a 1.5GHz octa-core MediaTek processor and 3GB RAM. It has 32GB internal storage which is expandable up to 256GB via a microSD card. Connectivity options includes 4G, Wi-Fi 802.11 b/g/n, Bluetooth 4.1, GPS, & a microUSB 2.0 port. It packs a non-removable Li-Po 2,800 mAh battery.
HTC Desire 728 Ultra
HTC Desire 728 Ultra
HTC Desire 728 Ultra
Not available in any online store

Key Specifications

  • MediaTek MT6753
  • 3 GB RAM
  • 32 GB internal storage
  • 2800 mAh battery
  • 13 MP Rear, 5 MP Front Camera
  • 5.5 inches (13.97 cm)
  • Dual, Nano-Nano SIM
  • Android v5.1 (Lollipop)

HTC Desire 728 Ultra Price in India

Last known price of HTC Desire 728 Ultra was Rs. 9,500.

HTC Desire 728 Ultra Details

Introduction and Platform
The Taiwan-based smartphone manufacturer HTC has come up with their latest smartphone, the Desire 728 Ultra. The device succeeds the Desire 728 and is bundled with few tweaks. The device retains the same design with two front facing speakers; at the top and bottom. On the software front, the smartphone runs the Android 5.1.1 Lollipop operating system based on HTC's Sense UI out of the box.
Performance and Storage
At its heart, the device packs a 1.5GHz octa-core MediaTek chipset which is coupled with 3GB of RAM to handle multitasking. One can expect a decent and smooth smartphone experience with the Desire 728 Ultra. 
The handset is equipped with 32GB of onboard storage space which can further be expanded based on user requirements up to 256GB. 
Camera and Display
The imaging department has been left unaltered, and the device comes with the similar 13-megapixel rear camera which is assisted with an LED flash to aid low-light shots and videos. On the front, the smartphone hosts a 5-megapixel front-facing camera. 
The Desire 728 Ultra features a 5.5-inch HD Super LCD2 screen which is paired with decent viewing angles and also has fair legibility under bright light. 
Connectivity and Battery
The HTC Desire 728 Ultra is fuelled by a Li-Po 2,800mAh battery which supports talk time up to 12 hours. For connectivity, there are options like 4G, Wi-Fi 802.11 b/g/n, GPS, Bluetooth 4.2, and a microUSB 2.0 port.  

HTC Desire 728 Ultra Specifications


Processor MediaTek MT6753
Display 5.5 inches (13.97 cms)
Storage 32 GB
Front Camera Single (5 MP, f/2.8 Camera)
Rear Camera Single (13 MP, f/2.2 Camera)
Battery 2800 mAh


Launch Date August 15, 2016
Dimensions 6.22 x 3.06 x 0.31 inch (157.9 x 77.8 x 7.8 mm)
Weight 153 grams


Chipset MediaTek MT6753
CPU Octa core, 1.5GHz, Cortex A53
Architecture 64-bit
Graphics Mali-T720 MP3


Operating System Android v5.1 (Lollipop)


Internal Memory 32 GB
Expandable Memory Yes, microSD, Up to 2 TB (Dedicated)


Size 5.5 inches (13.97 cms)
Display Type IPS LCD
Resolution 720 x 1280 pixels
Protection No
TouchScreen Yes, Capacitive, Multi-touch
Color Reproduction 16M Colors
Screen to body percentage 67.73 %
Pixel Density 267 pixels per inch (ppi)


Flash Rear (LED Flash)
Rear Single (13 MP, f/2.2 Camera)
Sensor Back-illuminated sensor (BSI)
Front Single (5 MP, f/2.8 Camera)
Camera Features Auto Flash, Auto Focus, Face detection, Touch to focus
Shooting Modes Continuos Shooting, High Dynamic Range mode (HDR)
Video Rear: 1920x1080 @ 30 fps, Front: 1920x1080 @ 30 fps


Type Li-Polymer
Capacity 2800 mAh
Removable No
Fast Charging Yes
Wireless Charging No


SIM Configuration Dual SIM (SIM1: Nano) (SIM2: Nano)
Bluetooth Bluetooth v4.1
Wi-Fi Yes with b/g/n
Network 4G: Available (supports Indian bands), 3G: Available, 2G: Available
Wi-fi features Mobile Hotspot
GPS Yes with A-GPS, Glonass
Infrared Yes
USB microUSB 2.0
NFC Chipset No


Fingerprint sensor No
Other Sensor Light sensor, Proximity sensor, Accelerometer, Compass


Speaker Yes
Audio Jack Yes, 3.5mm
Disclaimer: Specifications shown may be different from the actual product. We cannot guarantee that the information provided on this page is 100% correct. Please check with the retailer before purchasing.

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HTC Desire 728 Ultra Price in India

HTC Desire 728 Ultra Price in India is Rs. 9,500 as on 29th November 2021 15:12:57
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