Haier Appliances India has expanded its premium refrigerator portfolio with the launch of the Lumière Colorful 4-Door refrigerator range. The new lineup focuses on design-led differentiation, combining colourful steel finishes with large capacity and modern cooling features aimed at urban, style-conscious households.
The Lumière range comes with a 520-litre capacity and is available in three colour options: Pearl White, Mauve Pink, and Rosette White. Haier says the new series is designed to blend premium aesthetics with everyday functionality, targeting consumers who view kitchen appliances as part of their home's overall design language.
Design-Led Premium Positioning
A key highlight of the Lumière range is its Colorful Steel exterior, offered in both gloss and matte finishes. Unlike traditional stainless-steel refrigerators, the new colours are positioned as statement finishes meant to complement contemporary kitchen interiors.
The refrigerator features an external digital control panel, allowing users to adjust temperature settings without opening the door, helping maintain cooling efficiency.
Flexible Storage and Cooling Features
The Lumière refrigerators feature a convertible zone that allows users to convert up to 85 percent of storage space between fresh and frozen modes, depending on usage needs. A dedicated freezer section accounts for up to 15 percent of storage.
Haier has equipped the refrigerator with an Expert Inverter Compressor and a dual fan system, designed to deliver stable cooling performance with improved energy efficiency and low noise levels. Additional features include a dedicated fruit and vegetable box for organised storage, 95-degree anti-tipping door racks for added safety, and whisper-quiet operation suited for open kitchens.
Price and Availability
The Haier Lumière Colorful 4-Door refrigerator range is priced starting at Rs 83,990 in India. The lineup will be available through the Haier website, major e-commerce platforms, and retail outlets across the country. This might be a good buy for people looking for design-first referigerators that offer good space.
