itel has expanded its audio portfolio in India with the launch of two new soundbars, the Soundbar 160W and Soundbar 120W. The new models are designed to enhance home entertainment experiences with powerful audio output, multiple connectivity options, and the company's proprietary iThumpX BASS technology.
The itel Soundbar 160W is priced at Rs. 6,349, while the Soundbar 120W is available for Rs. 4,649. Both products are now available through retail stores across India.
Powered by iThumpX BASS Technology
According to itel, both soundbars are equipped with its proprietary iThumpX BASS technology, aimed at delivering deeper bass and a more immersive audio experience. The 160W model features a Hi-Q quad-speaker setup, while the 120W variant comes with dual speakers. Both models use neodymium magnet drivers, which the company says offer improved sound quality and efficiency. The new soundbars feature an advanced DSP processor designed for sound separation and virtual 360-degree audio output. Additional features include Advanced Wind Pipe technology, an LED display, Bluetooth 5.3 connectivity, and three dedicated EQ modes that allow users to optimize audio based on different content types.
itel has equipped the soundbars with a range of connectivity ports, including TV ARC, Optical, AUX, USB, and SW Out. The devices also support TV remote compatibility, allowing users to control basic functions without switching remotes.
In-Box Accessories and Warranty
Both soundbars ship with a wall-mount kit and come backed by a 12-month warranty. The company says the products are aimed at users looking for an affordable upgrade over built-in TV speakers for movies, gaming, and music playback.
Commenting on the launch, Arijeet Talapatra, CEO of itel India, said the company is focused on expanding its connected ecosystem portfolio and bringing premium entertainment experiences to consumers across Tier 3 and emerging markets.
