Xiaomi’s sub-brand Redmi is all set to launch a new smartphone in India this month. The brand has already confirmed that it will be launching the Redmi Note 10T 5G in the country on July 20th. Interestingly, this will be the first 5G smartphone from Redmi. But why is it launching a 5G smartphone? Is it really necessary? During the inaugural Tech in Focus conference, which was jointly held by MySmartPrice and IDC, Muralikrishnan B, COO, Mi India revealed the real reason why it is planning to launch a 5G smartphone in India that too under Rs 20,000 segment. Here’s what he has to say.
Xiaomi’s Wants to Democratise 5G in sub Rs 20,000 segment with Redmi Note 10T 5G
Muralikrisnan believes in bringing the latest technologies to the masses at an affordable price point. “As we step into the new era of technology with the market preparing for the 5G network, we are focused on democratizing technology, thereby making it accessible for our users. Continuing on this trajectory and post evaluating consumer feedback and demand, we are planning to launch Redmi’s first 5G smartphone in India – the fast and futuristic Redmi Note 10T 5G on 20th July 2021,” he said.
Xiaomi has introduced a range of 5G smartphones at different price points. “With the launch of Mi 10i, we not only crossed sales worth over INR 400 crores within three weeks of its launch, but it also continues to be the best-selling phone in the 20-30K price segment and 5G phone in India,” he further added.
But that being said, the prices of 5G chipsets are expensive and India has just started with its 5G network trials. Muralikrisnan says that it is only pragmatic to maintain a balance of 4G and 5G devices with the Redmi smartphone portfolio. Coming to the Redmi Note 10T 5G, he says that it will be a gamechanger. “It will be the first-ever 5G smartphone from the house of Redmi for users who seek futuristic technology in the entry-level segment. Staying true to our philosophy, our upcoming device will offer great specs at an honest pricing,” he said.