The year 2023 has come to a conclusion, as we all are waiting to welcome the new year. It’s a good time to take a moment and reflect on some of the top tech trends we witnessed in 2023. As expected, AI was the year’s buzzword, and every big tech giant was racing to catch up to industry leader ChatGPT. Foldables also witnessed a rapid surge both in terms of new launches and adoption among customers. Besides, companies also focused on sustainability and Augmented Reality (AR) simultaneously. Here’s a rundown of some of the major tech trends of 2023.
Continued Rise of AI
The AI arms race is heating up, with every major tech player rushing to develop their ChatGPT competitor.
- Google launched its most powerful AI model, Gemini, and Microsoft introduced its 365 Copilot, combining large language models with data showcasing impressive capabilities.
- Interestingly, OLA founder Bhavesh Agarwal also announced the ‘Made in India’ multilingual Large Language Model called ‘Krutrim AI’.
- Apple is also rumoured to be working on its own AI language model to compete against ChatGPT, potentially entering the fray in 2024.
Folding Phones on the Rise
Foldable smartphones are finally gaining traction, with stunning new launches and increasing consumer adoption.
- OnePlus made waves with its first foldable smartphone, gaining popularity among tech enthusiasts thanks to its amazing design, build quality, minimal crease, and robust set of cameras.
- Tecno’s introduction of budget-friendly foldable options like the Phantom V Fold, the company’s first Book Style foldable, and the Phantom V Flip, its clamshell smartphone, widened the accessibility of foldable technology.
- Google also joined the foldable bandwagon with its first foldable device ‘Pixel Fold‘. Though not available in India, its debut hints at increased global competition.
- Motorola added to the foldable trend with the launch of Moto Razr 40 and Razr 40 Ultra clamshell smartphones, reinforcing the versatility of foldable designs.
- Thanks to a host of new launches in the foldable space, Samsung had to face some serious competition. The increased number of foldable smartphones is reshaping the dynamics in both Indian and global smartphone markets.
Focus on Sustainability
Sustainability is becoming a core focus for tech giants like Apple, with ambitious carbon neutrality goals.
- Apple Environmental Progress Report 2023 shows that Apple’s clean energy initiatives involve renewable energy powering their data centres and product manufacturing.
- Growing consumer awareness of environmental issues is driving interest in sustainable technology. The rise of electric vehicles and renewable energies reflects changing consumer preferences.
Augmented Reality Beyond Games
Apple’s announcement of the “Apple Vision Pro” marked a pivotal moment in AR, expanding its applications beyond gaming.
- Apple announced ‘Apple Vision Pro’, their mixed-reality headset, which is expected to make its real-world debut in the coming year.
- This mixed-reality headset promises to revolutionise everything from work meetings to entertainment, creating a seamless blend of the physical and digital worlds.
- While the Apple Vision Pro won’t launch until 2024, the hype has set the stage for a significant shift in AR adoption.
Internet of Things (IoT) Everywhere
The adoption of IoT devices has surged, encompassing smart lighting, wearables, and more.
- According to the latest reports the sales of Indian wearables and hearables brands like boAt, Noise, pTron, and more have jumped over three times in the last three fiscals.
- As per the research by Statista, there will be a total of 30.9 billion connected IoT devices worldwide by 2025.
- From smart lighting to wearables and connected appliances, the number of IoT devices in homes and businesses are skyrocketing.
