These days, one of the biggest sources of revenue for high-budget movies is digital rights. Every time a big-budget or star-studded movie is getting ready for release, major OTT platforms scramble to snag the digital rights for a hefty sum. One of the top streaming services in India is Netflix, which gives, in general, more attention to Bollywood films than South Indian ones. However, it has recently been paying more money to acquire the rights to Tamil and Telugu movies after realising the value of South Indian cinema.
Neenga kaathutu iruntha update itho vanthuduchu! It is time to cue the beat and start the celebrations, because Thalapathy is on his way! 🤩💥🤩💥#Thalapathy67 is coming to Netflix as a post theatrical release, and we're literally jumping! 🕺 pic.twitter.com/gpliqvU3rV
— Netflix India South (@Netflix_INSouth) February 2, 2023
According to recent rumors, Netflix has recently signed its largest-ever deal for a Tamil film. Netflix reportedly paid a record sum of Rs 160 crore to acquire the rights to Vijay’s upcoming film (Thalapathy 67). He has received praise and admiration from moviegoers since his childhood and is referred to as Thalapathy. Varisu, his 66th film, was just released over the Republic Day holiday and will be available for streaming on Amazon Prime Video 45 days after it hits theatres. He is currently preparing for his upcoming movie. Although the movie has only recently begun production, the on-going buzz surrounding the film is incredible. It will be released throughout India. Vijay’s next film is tentatively titled Thalapathy 67, in honor of the actor’s 67th film.
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Cast
Just two days ago, the film’s production began. The upcoming film Thalapathy 67, which is now the most anticipated in the Tamil film industry, recently held a big premiere in Chennai. Following the huge success of “Master,” this film marks Thalapathy Vijay and filmmaker Lokesh Kanagaraj’s second collaboration. Production got underway with a lavish Pooja ceremony. The film’s producers recently released an official statement to mark the beginning of Thalapathy 67. This was followed by a number of intriguing character posters that introduced the actors in the movie. Sanjay Dutt plays the movie’s antagonist. The film’s female lead is Trisha Krishnan. Lalit Kumar produced the movie under the banner of Seven Screen Studios. Apparently, Kamal Haasan will make a brief appearance in the film. Arjun Sarja, Gautham Vasudev Menon, Mysskin, Priya Anand, Mansoor Ali Khan, Mathew Thomas, Sandy Master, and other notable actors have significant roles in the film. The soundtrack for the project is composed by Anirudh Ravichander. The cinematography and editing are done by Manoj Paramhamsa and Philomin Raj, respectively.
Plot
There is not much known about the storyline, but the movie, which is billed as an outright action thriller, is supposed to star Vijay as a gangster in his mid-40s. Sanjay Dutt plays the main antagonist in the movie, which also stars Trisha as Vijay’s character’s wife.
Reception
As always, Vijay’s next release is eagerly awaited by his fans. The actor’s fans are going gaga over the announcement of his film, and Netflix has hit the bull’s eye, grabbing the digital streaming rights to the movie.
