Google Pay has opened up its digital payments platform for use in contactless UPI patents as well. Announced earlier this week, Google Pay will now allow user to make payments at point of sale machines by simply tapping their phones, and selecting UPI as the payment method. With UPI being one of the most popular payment methods for digital and cashless transactions, the move will add an extra layer for users to refrain from giving camera access to the app, and using a simple tap and pay method to promote its payment services.
Google Pay users should get the feature by default in the near future, and right now, only a specific set of NFC PoS machines will support the feature. More PoS machines will likely be added in the near future, and given the kind of popularity that Google Pay enjoys in India, such feature additions will certainly be prompt and spontaneous. The biggest addition that NFC integration for UPI payments gets is the removal of dependence on credit and debit cards. So far, Google had integrated NFC tap to pay support for a select range of credit and debit Visa cards, issued by State Bank of India, Axis Bank, Kotak Mahindra Bank, HDFC Bank and HSBC.
Google Pay is one of the leading presences in the UPI and digital payment app segment, and has offered a largely consistent service coupled with a fairly clean interface. However, the app has of late been imposed with restrictive rules issued by the National Payments Corporation of India. The latter has recently stated that no prominent apps will be allowed to run away with indiscriminate market dominance – a move that is designed to not allow big tech players to use their all-round influence to boost their payment apps, and make space for smaller startups to flourish.
Back when Google Pay had enabled NFC payments via cards, speculations had expected NFC based UPI payments to be unveiled soon enough. With the service coming to the app right now, it remains to be seen if competitors also integrate this feature as well.
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