Samsung has launched its full 2026 Vision AI TV lineup in India, bringing 72 new models across Micro RGB, OLED, Neo QLED, The Frame, Mini LED and UHD TV categories. The new range starts at Rs 36,990 and goes up to Samsung's premium large-screen Micro RGB series.
The big focus this year is Vision AI Companion, which brings AI-led picture, sound, content discovery and personalisation features across Samsung's 4K-and-above TV lineup. Samsung says the new TVs are designed to make content discovery easier, improve multilingual support, enhance picture and sound in real time, and support energy-efficient usage for Indian homes.
Samsung Brings Micro RGB TVs to India
The biggest addition to Samsung's 2026 TV portfolio is Micro RGB, which debuts in India with the R95H and R85H series. These TVs will be available in sizes ranging from 55 inches to 115 inches.
Samsung's Micro RGB technology uses individually controlled red, green and blue micro LEDs to deliver more precise light control, richer detail and more natural colours. The TVs also come with Glare Free technology, which should help in brighter living rooms where reflections can affect the viewing experience.
The Micro RGB TVs also get Samsung's Vision AI Companion, Micro RGB AI Engine Pro, Micro RGB Precision Color 100, Micro RGB Color Booster Pro and Micro RGB HDR Pro. Samsung says the R95H model has also received Safety for Eyes and Circadian Rhythm Display certifications from VDE.
Vision AI Companion Gets Bixby, Perplexity and Microsoft Copilot
Samsung is positioning Vision AI Companion as the central feature across its premium 2026 TVs. The platform brings together Bixby, Perplexity and Microsoft Copilot to make the TV more useful beyond regular content viewing.
The AI features include content recommendations, contextual information, and assistance around entertainment, food and music. Samsung has also added AI Upscaling Pro, Color Booster Pro, AI Soccer Mode and AI Sound Controller Pro.
For Indian users, the more practical use cases are likely to be better upscaling for older or lower-resolution content, clearer sports viewing, improved dialogue control, and easier content discovery across platforms.
OLED and Neo QLED TVs Get More AI and Gaming Features
Samsung's 2026 OLED lineup includes the S95H, S90H and S85H models. Glare-Free technology, earlier limited to the top-end model, is now available on both S95H and S90H. The flagship S95H also gets Pantone Validated ArtfulColor, Art Store support and a FloatLayer Design.
For gaming, Samsung is offering Motion Xcelerator 165Hz, AMD FreeSync Premium Pro, NVIDIA G-SYNC Compatible support and quick-access gaming tools on select OLED models.
The Neo QLED lineup includes the QN80H and QN70H models. These TVs use Quantum Mini LED technology and are certified by TÜV Rheinland as Real QLED TVs. Select Neo QLED models also support up to 144Hz gaming performance.
The Frame, Mini LED and UHD TVs Expand the Lineup
Samsung has also refreshed The Frame lineup with Art Mode, access to over 3,000 curated artworks, Pantone Validated ArtfulColor and Glare Free technology. The Frame continues to target buyers who want a TV that can double up as a design element in the living room.
The new Mini LED range includes the M80H and M70H models. These TVs bring features such as Motion Xcelerator 144Hz, NQ4 AI Gen2 Processor, AI Sound Controller and AI-led picture optimisation at relatively more accessible prices compared to Samsung's top-end models.
Samsung's UHD TV range remains the entry point into the 2026 lineup.
Samsung 2026 Vision AI TV Lineup Price in India
| TV Range | Starting Price |
|---|---|
| Samsung UHD TV | Rs 36,990 |
| Samsung Mini LED TV | Rs 42,990 |
| Samsung Neo QLED TV | Rs 52,990 |
| Samsung The Frame TV | Rs 56,990 |
| Samsung OLED TV | Rs 1,14,990 |
| Samsung Micro RGB TV | Rs 1,24,990 |
The 2026 Samsung Vision AI TV lineup will be available through Samsung retail stores, Samsung.com, and leading offline and online retail channels starting today.
As part of the launch offer, buyers of select models can get a complimentary soundbar worth Rs 1,02,990 and a free Music Studio worth Rs 23,990. Samsung is also offering up to 20 percent cashback and flexible EMI options on select purchases.
Samsung's 2026 TV Strategy Is Clearly About AI Across Price Points
Samsung's 2026 TV lineup is not just a routine annual refresh. The company is trying to make AI a common thread across its TV categories, instead of limiting it only to the most expensive models. Micro RGB gives Samsung a new premium display story, while OLED, Neo QLED, The Frame and Mini LED allow the company to cover different buyer priorities such as picture quality, gaming, design and affordability.
For buyers, the important part will be to look beyond the AI branding and match the TV to the actual use case. OLED and Neo QLED models make more sense for serious movie and gaming setups, The Frame is still the lifestyle-first option, while Mini LED could become the more practical upgrade for those who want better contrast and brightness without moving into Samsung's highest price bands.
