- After releasing a short teaser, Krafton confirmed the collaboration with Bollywood star Ranveer Singh and named him as the Brand Ambassador for BGMI.
- Ranveer Singh is seen playing BGMI in the announcement video.
- Krafton will introduce a new ‘Play Pure’ campaign as part of the collaboration.
After a 10-month-long ban, Krafton relaunched Battlegrounds Mobile India (BGMI) with a three-month trial period set by the Indian Government to scrutinize it. Players are expecting major changes to take place as the game continues following the successful completion of the trial period. Before its ban, BGMI had featured lots of regional content, being exclusively available in India.
After teasing the collaboration with Ranveer Singh and Battlegrounds Mobile India, Krafton has officially announced Ranveer Singh has been named the official Brand Ambassador for BGMI. Ever since the rumours spread out on the Internet, fans were hyped up for this epic collaboration. The partnership intends to combine the thrill of gaming with the appeal of Superstar Ranveer Singh in order to engage and deliver higher experiences to millions of gamers across the country.
Ranveer Singh to Soon Become the Brand Ambassador of BGMI
This move comes as a significant step towards the recognition of gaming as a medium for immersive entertainment and engagement with the community. BGMI, India’s most popular battle royale title, has found the ideal partner in Superstar Ranveer Singh, who embodies the intensity and passion that gamers bring to the battlefield. This one-of-a-kind partnership represents a remarkable synergy between two forces that thrive on pushing limits, set to bring gaming and BGMI to the masses in unprecedented ways.
The speculation came after Krafton’s recent press conference which discussed several topics about BGMI. During the press conference, the company revealed an upcoming collaboration with a Bollywood celebrity. The speculation gained much hype after Garena announced Free Fire relaunch with MS Dhoni as its brand ambassador.
The developer will introduce the Play Pure campaign, which will honour the purity of players through the perspective of celebrity Ranveer Singh. BGMI players will be encouraged to be bold and celebrate their authenticity on the Battlegrounds as part of the campaign!
Ranveer Singh says that BGMI had turned into a cultural phenomenon by offering a platform that brings together people from all backgrounds, bridging borders through their shared enthusiasm for gaming. Singh closed his comments by expressing his excitement to be a part of this adventure and looking forward to “exciting interactions with the Indian gaming community.”
This is not the first time that BGMI has collaborated with Film celebrities in India. In June 2022, BGMI joined hands with Rajkumar Rao and released a campaign video featuring the journey of Rajkumar as he discovers BGMI’s fun gameplay for the first time and forms a squad with his group of friends.
In the ad video, Rajkumar Rao and three of his friends, Naman Mathur, Raj Varma, and Aditya Sawant, better known in the Esports and gaming industry as Mortal, Snax, and Dynamo, were seen spending time together.
Another new speculation is making a buzz in the BGMI community. Hardik Pandya, the Indian cricket team’s vice-captain, is speculated to appear in Battlegrounds Mobile India (BGMI). According to leaks, a voice pack starring Hardik Pandya could soon set foot in-game for communication.
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